Beat the limits. Also as a start-up.
From a 9m² stand in Paris… to stores across Europe.
In January, we attended our very first Maison & Objet. @maisonetobjet 
Like many young brands, we did everything ourselves.
We designed the visuals.
We built the stand.
We handled every part of the setup.
We packed the van, carried the fridge, and fine-tuned every last detail until the very final moment.
And today, the results feel almost unreal.
From Mallorca and Marbella to Italy and France…
From Belgium and the Netherlands to Germany, Denmark… and even Iceland.
The Sumoring team is truly beating its limits and we couldn’t be happier doing it.
A special thank you to our partners:
@tigerous_ , @octanorm_worldwide , @zwartopwit @printville.be , @visixbrandshiners and @creativecoolinggroup

Our branded Sumorings are finished with premium printing in Belgium.

Swipe to see the Uninvited branding.
A corporate event planner looking for a unique way to stand out with their brand. @uninvited.be

Cool it. Wear it. Own your brand. 🧡

#sumoring #branding #corporateevents #eventplanner

Days like today call for something fresh.☀️
Cool looks different this spring.
Meet Chilled Lemon 🍋 our newest pastel tone.
Coming soon to our website and selected stores across Europe.
#sumoring #lentegevoel #printemps #neckcooler
@club.cosy.studio 📷

To the rescue for half of Belgium these days 🤒🤧
Remember when you were sick as a child and your mom put a cold, wet towel on your neck to bring your temperature down?

Sumoring works the same way, but better.
It stays cool for much longer, isn’t wet, and lets you sleep, work or rest in comfort.

Beat the heat. Beat the fever. 💛
#griep #fièvre #fever #koorts
@apotheek_plaskie
@apotheek.debruyne.ellen.knokke
@apotheekdesmedt